As a 20-year-old woman, I have been told for years that I am on my phone too much and that I am on social media too often. As a student studying public relations and a current communications intern, this makes me laugh. Yes, the majority of the time that I am on my phone I am talking to my friends or procrastinating on some silly video but social media is also where I stay up-to-date on my news, keep informed on campus club responsibilities and so many more practical things. Social media is the fastest and easiest way to inform a large amount of people and to get a message across effectively. It is important to recognize the impact that social media has in not only an organization’s success but also in how the organization's supporters form opinions. We are currently living in a 24/7 news cycle and social media is a big contributing factor to this.
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