AARP recently released survey data highlighting the economic anxieties and other important concerns of women ages 50 to 69 in key battleground states.
“Older women voters – particularly women of the Boomer generation -- could help decide the 2016 presidential election,” said AARP Executive Vice President Nancy LeaMond. “Yet many of their real concerns are being ignored and their questions overlooked in a largely issueless campaign. The candidates still have an opportunity to talk to these women about the issues that matter to them.”
Highlights of the AARP survey findings include:
Pocket Book Issues and Retirement Security are the Main Causes of Economic Anxiety
Boomer Women Feel Strongly About the Importance of Keeping Social Security Stron
Family Caregiving is the New Normal
AARP, through our Take A Stand campaign, has been pressing the presidential candidates to give voters real answers about how they’ll keep Social Security strong.
“Hillary Clinton and Donald Trump – and candidates for Senate and the House – have the opportunity to connect with Boomer women on economic security and family issues,” added LeaMond. “For their sake, I hope they take it.”
The full survey can be found here.
This survey of 1500 likely women voters age 50+ for the 2016 general election was conducted via landline and cellphone from August 1 through August 7, 2016, by Lake Research Partners and American Viewpoint for AARP. The survey reached across 15 key battleground states (AZ, CO, FL, GA, IA, MI, MN, NC, NH, NM, NV, OH, PA, VA, and WI). The margin of error is +/- 2.5%.