Empowering Consumers Against the Latest Scams

At AARP, we constantly track the latest fraud scams to stay one step ahead of scammers. According to the FBI’s most recent Elder Fraud Report, elder fraud complaints to the FBI’s Internet Crime Complaint Center increased by 46%, and associated losses increased by 43% in 2024. New York had the fourth highest number of complaints filed by people over the age of 60, and is the fourth highest in monetary losses in this age group, according to the FBI data.

• In 2024, consumers of all ages reported losing more than $16.6 billion to fraud, marking a 33% increase over the previous year.
• The most commonly reported scam category was phishing/spoofing scams, with losses of nearly $70 million.
• Investment scams led to the highest reported losses once more, totaling more than $6.6 billion in 2024.
• The median loss for scam victims over the age of 60 was more than $83,000.
• New Yorkers age 60 and over reported a loss of $257,704,709, compared to $203,437,635 in 2023.

Learn more about financial exploitation:

• AARP Report Finds Nearly Half of U.S. Adults Targeted for Financial Exploitation
• Stop Elder Financial Exploitation AARP
• 30 Groups Urge Legislative Leaders to Back Governor’s Effort to Block Financial Exploitation of older NYers

Scam Awareness: Weekly Tips to Stay Safe

November is a time for connection, celebration, and giving—but it’s also prime season for scammers. Each week this month, AARP New York will share tips to help you protect yourself and your loved ones from fraud. Bookmark this page and check back weekly for new insights.

Why It Matters:

According to the FTC, more money is stolen through scams on social media than any other method of contact. Reports to the AARP Fraud Watch Network Helpline show a rise in TikTok scams—many are old tricks with a social media twist.

3 Ways to Protect Yourself:

• Check your privacy settings: Limit who sees your posts and what apps access your info.
• Be skeptical of DMs: Scammers pose as influencers, celebrities, or even friends to push fake investments or donations.
• Shop carefully: TikTok Shop and Marketplace deals that seem too good to be true often are. Use a credit card for protection.

Learn more here.

Why It Matters:

Veterans Day is a time to honor service—and protect veterans from scams. AARP research shows veterans face a higher risk of fraud, often targeted with tactics tied to their military background or benefits.

Key Findings:

• Nearly 4 in 10 veterans report receiving fake solicitations from people posing as the Veterans Affairs (VA) or government agencies.
• 28% believe their veteran status made them a target.

Learn more here.

Why It Matters:
Social media makes us feel closer to celebrities—but if your favorite musician or actor sends you a private message, don’t get starstruck. It’s almost always a scam.

What to Watch For:

• Criminals impersonate celebrities or their associates to build trust, sometimes turning the conversation into a romance or charity scam.
  
• AI makes these scams harder to spot—fake voices, altered photos, and polished messages are common.

Tip:
If a message sparks excitement AND urgency, disengage—it’s likely a scam. Report impostors to the platform.

Learn more here.

Why It Matters:
Holiday deals are everywhere—but so are fake websites offering huge discounts. After you pay, the product might be poor quality, not what was advertised—or never arrive at all.

How to Shop Smart:

• Avoid prices far below market value.
• Use trusted retailers’ apps or type their URL directly into your browser.
• Never click links from texts, emails, or ads.

Learn more here.

Stay informed and stay safe. Call 877-908-3360 for more tips and tools from AARP Fraud Watch Network™.

One of the most common scams involves gift cards. There are generally two types of gift card scams:

1. Payment by gift card: Scammers may pose as a relative—usually a child or grandchild—claiming they are in an emergency. Alternatively, someone may contact you as a debt collector or tech support requesting a payment. Be wary if they tell you to purchase gift cards to send them money or make any type of payment.

2. Stealing the value of gift cards: This involves stealing the value of gift cards you purchase. Make sure to buy gift cards directly from the business that issued them and double-check the value on the card. If you are buying several gift cards, watch that each one is scanned at the register.

Since fraudsters often ask to be paid via cash, gift cards, or money transfers, older adults may go to the bank to withdraw cash to help their relatives. Legitimate businesses do not seek payment by gift cards.

Tips to avoid gift card scams

• Recognize common signs of a gift card scam:
  Scammers often ask for payment via gift cards. They may pose as a relative in an emergency or as a debt collector. Be cautious if someone pressures you to buy gift cards to resolve an issue.
• Purchase gift cards safely:
  Buy gift cards directly from the business that issued them. Double-check the value on the card before purchasing. Ensure each card is scanned at the register if buying multiple cards.
• Protect Your Gift Cards:
  Keep your gift cards in a safe place. Treat them like cash and avoid sharing the card numbers with anyone. Use the cards promptly to reduce the risk of theft.
• Staying informed about the latest scams:
  Keep up with the latest scam alerts from reliable sources like the FTC and AARP Fraud Watch Network. Sign up for fraud alerts and updates to stay aware of new scam tactics.

Here are five common scams to watch for in 2025

• Employment scams - Fraudulent job offers that steal personal information or money.
• Cryptocurrency scams - Scams involving fake investment opportunities in cryptocurrencies.
• Celebrity impostor scams - Scammers posing as celebrities to solicit money or personal information.
• Tech support scams - Fake tech support messages that trick people into giving remote access to their computers.
• Card-declined scams - Fraudulent websites that falsely claim credit card transactions have been declined to steal money.
  

Resources

AARP’s BankSafe program can help financial institutions—and retailers offering gift cards—play a crucial role in preventing gift card scams and other types of fraud. BankSafe helps tellers and other bank employees recognize when a scam might be happening. The training is available at no cost to banks, credit unions, financial advisors, and retailers offering gift cards and wire transfers. More information at aarp.org/banksafe.

AARP's weekly podcast, The Perfect ScamSM, shares the experiences of individuals who have been targeted by scams. The series also shares tips on how you can better protect yourself and those you love from fraud.

Click here to listen to the latest episode.


Also of interest:

• Helping Victims of Financial Abuse
• Protect Loved Ones With Cognitive Decline From Scams
• How to Manage Relationships With Chronic Scam Victims
• Elder Financial Exploitation: Caregivers Are Victims, Too

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