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Older Buyers Drive State's Economy

couple shopping

Exploding the myth that an aging population is a burden on the economy, a new report shows that Granite Staters age 50-plus make up 39 percent of the state’s population but account for 50 percent of its economic output.

Prepared by Oxford Economics for AARP, the Longevity Economy report highlights economic activity supported by consumer spending in households headed by someone 50-plus. In New Hampshire, people 50 and older account for 54 percent of jobs and 57 percent of consumer spending, totaling $25 billion.

“The state’s population is getting older, but the good news is—far from draining dollars from the economy—this demographic group fuels economic growth,” said Todd Fahey, AARP state director.

To read the report, go to

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